Circle Subaru are honored to receive the 2026 Subaru Love Promise HEART Award.
In recognition of our commitment to our customers and community.
We are honored to be nationally recognized by Subaru of America, Inc. for our dedication to living the Subaru Love Promise.
The 2026 Subaru Love Promise HEART Award recognizes Subaru retailers who use the principles of HEART: Honesty, Empathy, Appreciation, and Respect to earn your Trust.
We have been recognized for providing exemplary customer service and staying committed to our community.
Here at Circle Subaru, we love making a positive impact on the lives of all of our customers, employees, and neighbors. We thank you for your support.
What is the Subaru Love Promise®?
The Subaru Love Promise® is our vision to show love and respect to all people at every interaction with Subaru. Subaru and our retailers believe every day gives us an opportunity to positively impact the world around us - by how we support each other, our customers, and our community. Together, we are committed to making the world a better place. The Love Promise is what makes Subaru More Than a Car Company® and a Subaru retailer More Than a Car Dealer®. It sets a standard that we are committed to living every day.
What is the Subaru Love Promise Community Commitment?
At Circle Subaru, we believe in being a positive force in our community, not just with donations, but with actions that set an example for others to follow. We aim to make the world a better place through several key initiatives that help support and protect people, pets, and our planet:
How is Circle Subaru dedicated locally to the Love Promise?
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Monmouth County SPCA
Monmouth University
Count Basie Center for the Arts
Riverview Medical Foundation
Love Promise Stories from Circle Subaru
Subaru and Circle Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
Monmouth University Circle Subaru Challenge - Kayleigh L
On February 15, Circle Subaru partnered with Monmouth University to celebrate National Women and girls in sports day. At this event, a member of the Monmouth University Football Team experienced an on-court car giveaway, creating unforgettable moments and energizing the game-day experience. This Monmouth student expressed his gratitude for participating in the challenge and enhanced the gameday experience on Monmouth's campus. We are proud to bring experiences that unite the community to Monmouth University and to strengthen the ongoing partnership, while upholding the Subaru Love Promise Values.
A Partnership That Makes a Difference - Shani L
Imagine going without a coat, a solid pair of shoes, or even clean socks. For many of the children and families we serve at Lunch Break, that isn't hypothetical, it's daily life. Thanks to a generous partnership between Circle Subaru and Operation Warm, that reality shifted in a meaningful way for families in our community. On January 31, 2026, Circle Subaru donated 132 pairs of shoes and socks to Lunch Break and Family Promise of Monmouth County. These are more than just essentials. Proper footwear provides warmth, protection, and dignity, and for children especially, it can have a powerful impact on confidence, comfort, and emotional well-being. Something as simple as a new pair of shoes can help a child feel seen, cared for, and ready to show up in the world. We are incredibly grateful for this gift and for partnerships like this that truly understand what our community needs. Because when basic needs are met with care and intention, the ripple effect is real, and lasting.
Standing Together on World Cancer Day - Kayleigh L
At Circle Subaru, the Subaru Love Promise is about more than vehicles — it's about being present for the people and communities we serve. On World Cancer Day, our team wore purple as a simple but meaningful way to recognize the impact cancer has had on so many lives, including those of our customers, coworkers, and families. While awareness days come and go, the reality for those facing cancer is ongoing. That's why moments like this matter. They give us the opportunity to pause, acknowledge, and stand in support of the fighters, survivors, caregivers, and loved ones who are navigating this journey every day.
Lunch Break Shoe Donation - Kayleigh L
We were honored to partner with Lunch Break to help provide brand-new shoes to community members in need. Through the support of Subaru of America and its partnership with Operation Warm, this initiative helps deliver essential items that bring comfort, confidence, and dignity to individuals and families facing hardship. Proper footwear is something many of us take for granted, but for local children and adults, a new pair of shoes can mean staying warm, feeling confident at school or work, and moving through the day with greater comfort. We're proud to work alongside organizations like Lunch Break that are dedicated to meeting real, everyday needs in our community and creating meaningful impact where it matters most.
Monmouth University Alumni Day - Kayleigh L
On January 31, Circle Subaru partnered with Monmouth University on Alumni Day to celebrate school spirit and community connection. One lucky fan experienced an on-court car giveaway, creating unforgettable moments and energizing the game-day experience. By investing in experiences that bring people together and celebrate school pride, Circle Subaru strengthened its partnership with Monmouth University and embodied the Subaru Love Promise—showing up where our community gathers, celebrates, and connects.
Circle Subaru Delivers Gratitude to Shrewsbury & Tinton Falls Police - Kayleigh L
On January 9, 2026, Circle Subaru proudly showed its appreciation for local law enforcement by delivering lunch to the Shrewsbury and Tinton Falls Police Departments as a heartfelt thank-you for their continued service and commitment to the community. As part of this community support initiative, Circle Subaru provided pizza lunches to officers and staff members, personally delivering the meals along with handwritten notes from the team to express sincere gratitude. By taking the time to visit both departments on the same day, Circle Subaru went beyond a simple donation, creating a meaningful moment of connection and recognition for those who protect and serve. Through the Subaru Love Promise, Circle Subaru remains committed to supporting local heroes and strengthening the communities where we live, work, and drive.
Circle Subaru Sponsors Free Breakfast at Monmouth University Football Game - Kayleigh L
On game day at Monmouth University, Circle Subaru teamed up with Bobby U's BBQ to serve fans, alumni, and staff free breakfast. Circle Subaru created an welcoming an inclusive game-day experience, bringing fans together before kickoff. Circle Subaru's team was present to engage with attendees and share the excitement, reinforcing the dealerships commitment beyond the showroom. This activation reflects Circle Subaru's ongoing partnership with Monmouth University and its dedication to showing love and care in the places we live, work, and play.
Circle Subaru Supports Annual Toy Drive. - Maria O
Circle Subaru teamed up with the Marine Corps Combat Logistics Battalion right here in Red Bank to support Lunch Break in their annual toy drive. Every year we usually “adopt” one family… but this year, we wanted to call in the big guns and make an even bigger impact for our community. 🎁💪🇺🇸
Circle Subaru Gives Change for Free Car at Monmouth University Mens Basketball Game - Kayleigh L
On December 3, Circle Subaru proudly partnered with Monmouth University Men’s Basketball to bring the Subaru Love Promise to life during a home game that energized the entire Hawks community. As part of the evening, Circle Subaru hosted a Shoot for a Car activation, where lucky fans were selected to take the court for a once-in-a-lifetime chance to win a new Subaru. The excitement in the arena reflected the spirit of connection and generosity that defines the Subaru Love Promise, creating a memorable experience for students, families, and longtime supporters of Monmouth Athletics. Circle Subaru team members were on-site supporting the activation, engaging with fans, and reinforcing the dealership’s ongoing commitment to being an active, positive presence in the local community. Through this partnership, Circle Subaru continues to strengthen its relationship with Monmouth University while celebrating moments that bring people together where we live, work, and play.
Circle Subaru Supports the Community at Monmouth University Football Game - Kayleigh L
On game day on Nov 22 at Monmouth University, Circle Subaru proudly supported the Hawks community by sponsoring a free breakfast for fans attending a Monmouth University Football game. By providing complimentary breakfast, by Bobby U's BBQ, to students, families, and alumni, Circle Subaru helped create a welcoming and inclusive game-day experience that brought the community together before kickoff. Circle Subaru team members were present to engage with attendees and share in the excitement, reinforcing the dealership’s commitment to meaningful community involvement beyond the showroom. This activation reflects Circle Subaru’s ongoing partnership with Monmouth University and its dedication to showing love and care in the places where we live, work, and play.
